Course Description: This one-hour course will help designers become familiar with the strategies of marketing on a limited budget. This will include tips on public speaking, the team approach to referrals, Internet connections, and the backdoor approach to getting into magazines.

Publishing of a designer's projects is one of the best ways to get new work and to establish a national or international identity. Participants will learn how to package a project and create a hook that makes editors take notice. They will also understand the importance of working with a professional photographer and how to minimize costs by piggybacking.

CEU: 0.1 Course #7684

Length of Seminar: 1 hour

Instructor: Randall Whitehead

Text: No text required.

Fee: For fee information, contact Anita Synovec at 415-626-1277 or anita@randallwhitehead.com.

Facilities: A room that can be darkened to show slides.

Equipment: Power Point Projection - LCD projector (3,500 lumens), laptop compatible w/LCD projector, infrared remote pointer, screen, lavaliere microphone for groups larger than 40 people.